Health & fitness business ownersBuild a business that makes you more money and gives you more days off.

Business coaching, wealth coaching and a medical clinic platform, in one membership. A business that works for you, not the other way around.

Gym ownersPersonal trainersOnline coachesChiropractorsMed spasPhysical therapistsNutritionistsAestheticiansPeptide clinics

Month to month. Cancel with 30 days' notice. $1,997 onboarding waived.

What the Profit Lifestyle means

Design the life you want. Then go live it.

You make the money you want to make.

Then you design the life you actually want, and the business fits around it. Not the other way around.

Your family, your health, your time and your freedom come first. The business is the tool that pays for all of it.

Abundance and opportunity for you, your family and the people you love.

Scott Carpenter speaking on stage
Scott on stage at the Growth Summit, Scottsdale, Arizona.
How we define success

More money. More days off.

We drive two numbers. Everything we teach is there to move one of them.

NUMBER 1

Profit, measured against your Freedom Number

Owner Profit ÷ Freedom Number = % funded
  • Freedom Number: what your ideal life costs each month, including what you want to put toward wealth. We set it with you at onboarding.
  • Owner Profit: your net profit plus what you paid yourself. Both count, so the number tells the truth either way.
  • $19,422 of $25,000 means you're 78% funded. The goal is 100%.
NUMBER 2

Free Days: full days off, doing what matters to you

Not hours worked. Hours are fuzzy, and nobody tracks them honestly.

A Free Day is either a day or it isn't. You set your own target, because what's important to you is different from what's important to the next owner.

9 of your 12 Free Days this month
The promise

The Four Freedoms

The first two are your life right now. The second two are your future. Get the first two right and they pay for the second two.

NowMore money, more days off
01

Money Freedom

A business profitable enough to pay for your ideal lifestyle, without adding complexity.

02

Time Freedom

Your lifestyle comes first. Your business comes second.

NextWealth and a bigger future
03

Wealth Freedom

Pay less to the IRS and turn your profits into indestructible wealth, so you never have to worry about money ever again.

04

Future Freedom

Keep growing as a person and as a business owner. Every time you level up, you get to answer "What's next?" and go after bigger opportunities.

How we work with you

Four ways we help. Use as much as you need.

Community

Monthly Global Mastermind

First Friday of every month · 11am Pacific · 90 min

Wins and updates, monthly planning, then 1 to 3 needle movers taught by our team or a member who's already doing it.

Plus the members community, open every day.

Education

Specialty Masterclasses

1 to 2 a month · 90 to 120 min

Our team and guest experts teach it, then you start implementing on the call.

Every masterclass becomes a course in your portal, next to GLP Launch, High Ticket Launch and Indestructible Wealth.

Implementation

Weekly Office Hours

45 min drop-in · First come, first served
  • Scott · Tuesdays, 11am PacificThe big picture: business, wealth, meta skills
  • Taylor · Thursdays, 11am PacificTactical: acquisition, sales, marketing
  • Andy · WeeklyTech and med clinic: AI, your CRM, clinic operations
Accountability

Weekly Check-ins

A 2-minute form · Every week

Week 1: your monthly review and plan. Profit, Free Days, customers, what you swept into savings or your private bank, and your top 1 to 3 needle movers.

Weeks 2 to 4: customers, last week's priority, this week's priority, and a win or a sticking point.

Taylor reads every one. Skip one and we come looking for you.

What we teach

Everything it takes to run a business that runs without you.

Meta skillsPublic speaking, personal branding, writing, emotional intelligence
Business modelStrategy, pricing and offers, profit forecasting
MarketingAds, offers, landing pages, automations, content, your ideal client
SalesNurturing, pre-sales, your sales process, hand-offs
FulfillmentCustomer journey, gifting, automations
TeamHiring, training, leadership, comp plans
Systems and operationsCRM, contracts, staff pay, software
AIYour AI executive assistant, AI ad manager, step-by-step how-tos
WealthTax strategy, investing, budgeting, credit and capital, insurance
Included: the clinic platform

Add a medical clinic. Skip med school.

Your members are already buying GLPs somewhere. The Collective includes the Live Forever Health clinic platform, so they can buy them from you.

Licensed providers handle all the medical care, in all 50 states. You run the coaching side and set your own pricing.

Don't take our word for it

Real owners. Real numbers.

Jolene Fisher, Spokane Valley: $45K in new business in 8 weeks
Jolene Fisher, Spokane Valley, WA: $45K in new business in 8 weeks.
Julie Salter, Chandler: closed her first $18,000 program
Julie Salter, Chandler, AZ: closed her first $18,000 program.
Kuy Houser, MD: $25-30K in new business each month
Kuy Houser, MD: $25K to $30K in new business each month.

These results are not typical. Your results depend on your market, your offer and your effort.

The membership

One membership. All of it.

The Profit Lifestyle Collective
$597 / month
$1,997 onboarding waivedMonth to monthCancel with 30 days' notice
  • Business coaching, wealth coaching and medical clinic coaching
  • Monthly Global Mastermind
  • 1 to 2 Specialty Masterclasses a month
  • Weekly drop-in office hours with Scott, Taylor and Andy
  • Weekly accountability check-ins
  • Every course, included: GLP Launch and High Ticket Launch (sold for $8,000 each), plus the 18-hour Indestructible Wealth program (sold for $5,000) and more
  • Done-for-you campaigns, scripts and templates
  • The Live Forever Health clinic platform
  • The members community and app

After you join, you'll book your 45-minute onboarding call. That's where we set your Freedom Number and Free Days target.

Need additional help?

Need more one-on-one?

Profit Lifestyle Consulting

Deep, private work on your business, sold in 4-call packs.

  • 4 calls with Scott$2,497
  • 4 calls with a Profit Lifestyle consultant$1,197
See consulting
Want it done for you?

Website, CRM and Management

We become your back-end and marketing partner, and you get hours back every week.

  • Monthly$400/mo
  • Setup, for members$1,997 waived
Book a call to see if it's a fit
Want to launch your own GLP and peptide clinic?

Add a GLP & Peptide Clinic

Bolt a clinic onto the business you already have. You get the Live Forever Health platform, available in all 50 states, and you set your own patient pricing.

  • Clinic platform and launch coaching$0
  • For membersIncluded in the Collective
See the clinic
Your team

The people in your corner.

Scott Carpenter Founder

Scott Carpenter

18 years in the fitness industry, 14 of them owning multiple gyms. Still owns personal training studios today, plus a multimillion-dollar real estate portfolio and investments in other businesses. Host of The Profit Lifestyle podcast, with 225+ episodes, and author of the upcoming The 1% Playbook. Runs the big-picture business and wealth side.

Andrew Boimila COO

Andrew Boimila

Gym owner who also runs an online GLP and peptide clinic. House-hacked his way into multiple properties that now cash flow him. Runs our systems, operations and tech, and co-founded Health Launch Partners. Your go-to for the clinic, your CRM and AI.

Taylor Hutchinson Business Success Manager

Taylor Hutchinson

Owns a gym in Michigan and is opening his second. Owns multiple cash-flowing rental properties and just built his dream home. Runs onboarding and weekly accountability, and he's your go-to for acquisition, sales and marketing.

Ready when you are

Build a business that works for you.

Join today, or talk to us first. Either way, you'll get a straight answer on whether this fits your business.